Shopping CartYour Cart is EmptyQuantity: RemoveSubtotalTaxesShippingTotalThere was an error with PayPalClick here to try againThank you for your business!You should be receiving an order confirmation from Paypal shortly.Exit Shopping Cart Credibility Management and Training Toggle NavigationHomeKeynoteMeet Jessica LoRussoContactTestimonialsMediaBooks HomeKeynoteMeet Jessica LoRussoContactTestimonialsMediaBooks Case Study Form Name*Email Address*Phone #Do you take responsibility for your strategy and your organization’s business strategy?*YesNoIs your strategy a top priority activity, performed on a regular and revisited each year?*YesNoDo you set aside time and resources for strategy?YesNoDo you have an action plan to implement your strategy?YesNoDo you regularly participate in education to learn and improve on your strategyYesNoDo you have a written vision, mission value statement?YesNoDo you have written goals and a plan short term (1 year)?YesNoDo you have written goals and a plan longer-term (3-5 years)?YesNoDo you have measurable targets?YesNoDo you manage staff? Are staff affect by your goals?YesNoDo you have a marketing plan?YesNoDo you feel that you should have more traction marketing?YesNoDo you have a sales system?YesNoAre you making the revenue you desire?YesNoDo you have an accounting system?YesNoWho does your books?You- ManuallyYou - Use softwareBookkeeperAccountantLeadershipSolopreneurI have a teaDo you have a customer policy including a customer service policy?YesNoDo you regularly gather and analyze data for:Strength, Weakness, Threats OpportunitiesCompetitive AnalysisMarket AnalysisPerformance AnalysisOperational AnalysisHuman Resource DevelopmentTeam Training and DevelopmentManagementLeadershipDo you use your diagnosis to create your strategyYesNoDo you run a risk analysis regularly for feasibility?YesNoDo you set regularly review and add to your strategy?YesNoAre you or someone assigned in your organization to implement action plans?YesNoWho is that person? What is their position?Do you have clearly defined and measurable performance goals?YesNoDo you review monitoring data regularly, and revise the strategy?YesNoHow would you categorize your stage in the life cycle?LaunchGrowthPlateau DeclineWhat is your organization's business/marketing strategy?What do you wish to convey about your company to your community? Use three best descriptive words.What are your key selling points of your product[s] or service[s]? What sets you apart from your competition?What are the top three benefits to your clients of doing business with your company?What do potential customers in your immediate business area know about your company?What do you want them to know about you and why?How do you expect your audience to respond to your marketing communications efforts?How would you like your clients to “feel” when they experience your business?Who are your five largest competitors? What sets you apart from your competitors?What type of corporate image do you think that consumers would buy into?What types of marketing materials do you envision as tools to let members and the community become aware and familiar with your company?What have you done in the past to communicate to your current customers?Describe the perfect environment in which your business will thrive? Ideal situation.This site uses Google reCAPTCHA technology to fight spam. Your use of reCAPTCHA is subject to Google's Privacy Policy and Terms of Service.Send MessageThank you for contacting us. We will get back to you as soon as possible / PreviousNextPausePlayClose